Categories
Advertising MADISON AVENUE

Fat People Are The New Slaves Of the 21st Century

Killing black people softly with their ‘fat is beautiful’ song. That’s the slaughter industries anthem. Black people are gullible and Big Business exploits it. Then when Blacks develop diseases from their addiction to eating dead animals, Big Business tells the government to give them free healthcare to treat what Big Business caused, so they can continue to exploit them.

It’s like torturers who torture and then heal the victim, so they can keep torturing them.

Treat the diabetes and high blood pressure and stroke as long as you keep the doctors, food manufacturers, restaurants in business.

‘Give them drugs’ Big Business says, so they can keep us wealthy. But the drugs make them gain weight too. ‘All the better’ they say, ‘more money for us’.

Then you die and they say it was something to do with your color or ethnicity that caused it all.

Do you know how many rich European Americans would go bankrupt if people stopped eating animals and got healthy by turning to the HOLY PLANT instead?

Big Business loves FAT and LOVES fat people. Fat people keep them rich. Their trolls are all over social media making sure nobody makes fun of fat people, or criticizes their habits. They even shame people for celebrating when they lose weight. Three seats on a city bus? No problem. We aim to accommodate YOU.

Yeah, fat people are the new rich peoples’ slaves. And they’re lovin’ it all the way to the Cayman Islands and back.

For years now Big Business via Madison Avenue targeted Blacks and Browns. Why? Because since the 1970s Whites turned toward health and fitness. Blacks and Browns wanted to keep it old school.

That’s why they’re sicker today. Not because of their color, but because they refused to change. They resisted evolution.

Some say it was because health and fitness was associated with white people and they wanted nothing to do with them. Truth be told, they didn’t resist other so-called white peoples’ ways. They copied lots of white people behaviors and habits. And vice versa.

Except when it came to food. Yeah I know, don’t mess with our soul food. Well, where did eating the souls of enslaved, tortured and slaughtered animals get you, except back being a slave to European American Big Business directed right back atcha’.

You’re in the challenged by handicap lane now. Your own people are asking for free healthcare, because of your skin color being the cause of your diseases and you just can’t help yourselves, so you’re in the special needs category, requiring others to care for you.

That’s what you did by copying what white people ate at fast food joints. Yeah, you did copy them.

Being a special needs race puts you into a special needs category, which means you’re weaker than non-special needs races. Can’t you see the pattern?

Hey, other races have slaves too, but Big Business and Madison Avenue no longer target them. White people saw through the scam and moved on to a healthier lifestyle. They weren’t tied to their race like you are.

Not all of them obviously, but they won’t make the special needs category, because they’re white. That’s reserved for blacks and browns.

Get ready to be exploited. Black, white and every color in between, you’ve been hit.

Your FAT belongs to your FAT MASTERS. Every time you gain an ounce they make money.

Your FAT is their CASH COW.

Wow.

They transformed you into fat-making machines for their profit – challenged by the fat on your body, that they own, so you’ll need them forever, by making you into a special needs race.

They’re addicted to you filling their bank accounts with cash, and that is one addiction that’s going to be hard to break. Money. It’s all about the money you make them.

They blinded you to their truth and who you are to them.

You’re their slaves. All they have to do is give you free healthcare and make allowances for your fat in all areas of daily living by providing over-sized everything. Factories are humming with products for fat people. Who gets the profits?

Not you. You get an early death sentence, just like all slaves.

Imagine what would happen if every fat person stopped eating animals? And then cut their consumption by fifty percent?

You’d be out of the special needs category and no longer a slave. And all those rich people who fed like gluttons off of your fat will go bankrupt.

They didn’t really love you. They loved what you did for them. They didn’t even have to pay or house you. Your fat made them richer and then you bought the accommodation products that they developed because of your size. Double-rich.

Don’t believe it?

There’s a ‘tell’. Who’s trying to get you to lose weight en masse? Big Business wants increased healthcare for an entire race, not weight management programs. Free medicine to control the diabetes and blood pressure and stroke, so you can keep eating and buying their products.

Be careful. People addicted to money that you provide them are dangerous people protected by powerful institutions. And to be more accurate, they’re not all white. Some are other colors.

Beware of appeasement. When you see all those food ads with black and brown faces, ask why?

If you want real change it must start with you. Remember, strong individuals make strong groups.

I’m talked out. You handle it on your own. I gave you what you need to proceed.






Categories
Advertising

What Is Clickbait and Why Does It Work so Well?

You may have heard the term clickbait before, but if you’ve been on the internet within the past 10 years or so, you’ve undoubtedly been exposed to it. For the most part, clickbait is considered only an annoyance, but it can also sometimes lead to some rather negative consequences. In fact, the world of clickbait itself, isn’t as cut and dry as it may seem.

Using clickbait headlines is a tactic used all over the internet, from news publications to small business website blogs, it’s ever-present. Even at the risk of annoying and alienating readers, the use of clickbait has anything but waned.

What is clickbait, why does it work so well, and should you employ this method? Below, we’re going to lay it all out for you so you can make an informed decision for yourself.

What is clickbait?

By definition, clickbait is a form of false advertisement online. It comes in the form of a link you can find on a website, usually accompanied by a sensationalist headlines and photos. While one could argue that that’s most of the internet, clickbait fails when you finally arrive at the page it sends you to. The quality of content is subpar, and if the headline poses a question, the article itself may not even answer it, or provide an unsatisfying conclusion. There may not be a better example of the term “overpromise and underdeliver” than clickbait.

History of clickbait

Clickbait itself comes from the term yellow journalism, which pertains to newspapers that show little or no concern for accuracy or research, and offer up eye-catching headlines in order to sell more papers. This term came from a comic strip that ran in the late 1890s, called The Yellow Kid. Another, more familiar form of this type of sensationalist news comes from tabloid journalism, which have been around for ages and include publications like everyone’s favorite supermarket tabloid, Weekly World News, and it’s hilariously ridiculous hunt for Bat Boy.

Bat Boy’s awesomeness aside, clickbait and both yellow and tabloid journalism use the outlandish, sensationalist headlines and content matter because of one reason. Sensationalism sells. The ultimate goal behind clickbait ads or articles are to generate online advertising revenue, which is another reason it’s so prevalent. You can consider it the weeds of the internet — Not necessarily bad, but not pretty, and hard to get rid of!

Why does clickbait work so well on us?

It’s not uncommon for advertising to pull on heartstrings or emotions. It’s quite effective! Guerilla marketing is used to shock, intrigue, or induce other emotions like disgust, fear, or guilt, often with a rather elaborate or clever delivery in the real world. In a way, clickbait is similar and the opposite of guerilla marketing.

Clickbait also plays on emotions, but in a different way than guerilla marketing. The over the top headlines from clickbait are intended to trigger FOMO (Fear of Missing Out) within an individual — presented in a very, “you won’t believe this!” type of format. This is a powerful anxiety that we experience and one of the biggest reasons we’re so glued to social media.

Above, you see how clickbait is similar to something like guerilla marketing, but how is it similar and also quite the opposite? Well, take into account how each marketing method is deployed. Guerilla marketing is in your face and can be shocking immediately, where clickbait headlines or photos promise a shock (or answer) that will never come.

Clickbait is structured in such a way that the title is essentially telling you that it knows something that you don’t know, and all you have to do is click to find the answer. In this respect, clickbait requires one to indulge in their curiosity. It’s actually quite funny to think about: clickbait wouldn’t be anything if we as humans weren’t naturally indulgent, gullible, or curious creatures.

Luckily, it’s pretty easy to spot clickbait. If it sounds too good to be true, it probably is. The telltale signs of a clickbait article are obvious, but that most definitely doesn’t prevent us from indulging. We still give into clickbait even if we know it’s clickbait. Sometimes, the title is too good to pass up on, and it struck a chord that itched your FOMO [FEAR OF MISSING OUT] bone that you have to scratch.

Good clickbait vs bad clickbait

While it’s easy to assume that all clickbait is bad, it isn’t. It’s mostly harmless, and at worst, you’ll walk away underwhelmed and with a few minutes of time you’ll never get back in your life. Before we dive into the differences between good and bad clickbait, it may be apropos to sort of redefine, or at the very least get another perspective on what clickbait is and isn’t, and where other to get such an answer than from a site that is nothing but clickbait?…

FINISH READING: What Is Clickbait and Why Does It Work so Well?






Categories
Advertising DOG FOOD NOOCHY LICIOUS

NOOCY LICIOUS


Noocy Licious aka vegan yeast aka nutritional yeast doesn’t on it’s own, as a single ingredient, make all these cheese dishes shown on the advertisements.

In many cases it’s one of many additions to the animal-free cheese recipe and sometimes a small addition.

That however doesn’t take away from the value of adding vegan yeast to some recipes to enhance flavor and boost nutrient density – but it doesn’t work in all recipes.

Still, the ads are visually misleading.

Just so you know in advance, you don’t just add water or nut milk to produce a gooey, stretchy cheese.

Vegan yeast, if used judiciously can create a cheezy flavor when used with other ingredients. If the prominent flavor of the dish is a yeast flavor, then that defeats the purpose, since animal-based cheese does not have a yeasty component. Mold, that is prominent in the moldy cheese category, such as the blue cheeses, is not the same as yeast.

It can however be useful in rounding out the flavors, creating essentially undertones of an animal taste – as gross as that sounds – if not used in abundance.

Lilly Belle, our dog daughter likes vegan yeast mixed into her food. If sprinkled on top, it makes her cough, because it’s dusty. It needs to be wet.






Categories
Advertising Net News

These 25 Black-Owned Restaurants Are Redefining Vegan Food

Let’s look at the title:

“These 25 Black-Owned Restaurants Are Redefining Vegan Food”

Let’s change it to:

“These 25 White-Owned Restaurants Are Redefining Vegan Food”

“These 25 Yellow-Owned Restaurants Are Redefining Vegan Food”

“These 25 Red-Owned Restaurants Are Redefining Vegan Food”

“These 25 Half-Breed-Owned Restaurants Are Redefining Vegan Food”

“These 25 Brown-Owned Restaurants Are Redefining Vegan Food”

“These 25 Albino-Owned Restaurants Are Redefining Vegan Food”

“These 25 Mick-Owned Restaurants Are Redefining Vegan Food”

“These 25 Christian-Owned Restaurants Are Redefining Vegan Food”

“These 25 Catholic-Owned Restaurants Are Redefining Vegan Food”

“These 25 Hindu-Owned Restaurants Are Redefining Vegan Food”

“These 25 Paki-Owned Restaurants Are Redefining Vegan Food”

“These 25 Kike-Owned Restaurants Are Redefining Vegan Food”

“These 25 Mormon-Owned Restaurants Are Redefining Vegan Food”

“These 25 Atheist-Owned Restaurants Are Redefining Vegan Food”

“These 25 Midget-Owned Restaurants Are Redefining Vegan Food”

“These 25 Senior-Owned Restaurants Are Redefining Vegan Food”

“These 25 Young-Owned Restaurants Are Redefining Vegan Food”

“These 25 Women-Owned Restaurants Are Redefining Vegan Food”

“These 25 Men-Owned Restaurants Are Redefining Vegan Food”

“These 25 Gay-Owned Restaurants Are Redefining Vegan Food”

“These 25 Straight-Owned Restaurants Are Redefining Vegan Food”

“These 25 Trans-Owned Restaurants Are Redefining Vegan Food”

The FOOD INDUSTRY has yet to stop using prejudicial terms when describing food establishments and companies.

Let’s take that first sentence:

“The culinary scene in communities of color is inherently vibrant, undoubtedly distinct, and unapologetically Afrocentric.”

Let’s change it to:

“The culinary scene in white communities is inherently vibrant, undoubtedly distinct, and unapologetically Western European”.

Living in Cleveland, Ohio, and living in multi-ethnic neighborhoods, so-called black communities are not presently thriving. They’re like ghost communities. The advertising aka review is based on a lie right out of the gate.

By calling a restaurant by the color of the people who own it, draws in that color. It does not create an image of welcoming all people, no more than saying a white-owned restaurant will draw in black people, or a gay-owned restaurant will draw in straight people.

Calling restaurants by their color sets up a condition of division by color.

In Cleveland, if you hire all white people, the feds come after you for it, calling it discrimination and force you to hire blacks. Yet, hire all or mostly all black people and the Feds let it slide.

A business owned by women, or blacks or any other demographic is not run better or does not serve better food because of it. It’s the individual and collective talent responsible for that, regardless of the demographics.

When people see a specific demographic running a business their brains immediately start wondering what makes that business different from any other business, which in itself greases the wheel of prejudice. Rather than inclusive, it becomes exclusive.

Advertising matters. When advertising prejudice for sale, everybody loses. They claim to be making millions of dollars, which only proves that prejudice pays – well.

https://vegnews.com/2020/2/these-25-black-owned-restaurants-are-redefining-vegan-food






Categories
Advertising BURGER KING

Burger King Launches Moldy Whopper Campaign

TA-FC ClipBoard: “The beauty of real food is that it gets ugly”? “Mold can be a beautiful thing”? That’s a real stretch, calling mold on beef, lettuce, tomato, onion, and a bun beautiful. The spoiled mayo also beautiful?

Associating harmful, nasty, disgusting photos of a mold-laden sandwich with the Whopper is for sure a novel approach to selling any type of food. It just goes against what people have known forever – optics count.

Sure nobody believes the picture perfect photos that ads show of their products, that resemble the actual product only in type of ingredients, not the true visual appearance when you actually buy one. But when associating it with mold and other nasty stuff, when in fact, nobody is served such a sandwich, makes one question the sanity of such an approach.

One thing advertisers avoid is associating a product with something repulsive or unhealthy or grotesque for obvious reasons. Nobody in their right mind would want to eat such a product. The optics alone would drive consumers away.

Now that the MOLDY WHOPPER is out there, people who buy whoppers will automatically associate what they are about to eat with the disgusting looking, nasty stuff that has caught the world’s eye unawares. Still, the brain does what the brain does – connects bad looking stuff, mold no less, lots of different species of mold it looks like, but doesn’t automatically connect all the reasons for that Old Moldy thing, except to avoid it.

The brain isn’t registering free of additives, free of preservatives, free of artificial ingredients, and free of a bunch of other undesirable added ingredients when it views that MOLDY MESS. The brain doesn’t imprint an entire paragraph of free-of-this and free-of-that. The brain imprints an image of a moldy mess. The brain runs away from it. It doesn’t marry it to live happily ever after in the stomach that the brain controls.

Is it appetizing? No. No. Get away. Don’t come near me. You are making me sick by looking at you. Halt I say. HALT. Do not enter my stomach nor my field of vision.

Fernando Machado took a huge risk that obviously made sense to him. Yet, by all reasonable accounts he overthought the process and overshot the goal of communicating to the public that Burger King’s burgers are made of only cows – and nothing else that otherwise may preserve the ingredients, becoming I assume mold-resistant.

Maybe Fernando Machado doesn’t realize the extent that people will go to avoid mold, especially toxic, injurious molds, any kind of mold. People in general like anything that is mold-resistant.

Maybe this concept of non-mold resistant prepared food will be popular with the millennials whom he targets; maybe millennials even like mold, but it’s a difficult concept to swallow, that by seeing a moldy sandwich someone would want to buy a non-moldy sandwich made in the same establishment. Even less convincing is that it would increase rather than decrease sales. Nothing fits here. There’s no logic. Maybe the point was to confuse the buyer, but why?

It’s an advertising gamble that may work or not. Frankly, it should fall flat on it’s moldy bun. If it doesn’t, then I’d have to say our brains have actually changed in the way our brains process information.

If it works to increase sales, we can all expect an onslaught of grotesque image ads designed to compare the bad with the good. Eventually, somehow, our brains will adapt to seeing them both as worthy – with the more prominent, albeit grotesque, of the images winning out and leaving it’s footprint smack in the desire bins of our minds.

Soon enough our brains will begin to crave the more dominant grotesque image over the actual recessive image which will reap benefits to the seller of all food products, who will eventually sell you what is grotesque by popular demand.

What’s a little mold on your sandwich, right? Better than all that other junk they used to add.

Of course this all could have been avoided, had Fernando Machado not overthought the process and overshot the goal of communicating a better sandwich by showing you what a better sandwich looks like – a MOLDY MESS that is both beautiful and desirable.


Kelly Tyko, USA TODAY

USA TODAYFebruary 19, 2020

Burger King is serving up a new global ad campaign with its iconic burger covered in mold.

No, the “Moldy Whopper” is not a new menu item, but Burger King announced Wednesday that it is letting the burger rot to make a statement.

The fast-food chain said in a news release that it’s showing mold “can be a beautiful thing” to highlight removing artificial preservatives from the Whopper in most European countries and in select U.S. markets.

Unlike viral images and videos that have shown restaurant burgers changing very little over several years, the Burger King ad is a time-lapse referencing the number of days passed since the sandwich was prepared and showing the growth of mold. It includes a line that reads, “The beauty of no artificial preservatives.” 

Fernando Machado, global chief marketing officer for Burger King’s parent company, Restaurant Brands International, told USA TODAY that officials wanted to do something that would stand out. 

“The beauty of real food is that it gets ugly. It’s common knowledge that real food deteriorates quicker because it is free of artificial preservatives,” Machado said. “Instead of featuring our Whopper sandwich with the classic flawless and often too perfect photographic style typically used in fast food advertising, we decided to showcase something real, honest and that only Burger King could do.”

Burger King has launched an ad campaign featuring a moldy Whopper.
Burger King has launched an ad campaign featuring a moldy Whopper.

A Whopper with no preservatives, colors or flavors from artificial sources is now available in 400 U.S. locations and “will reach all restaurants throughout the year,” Christopher Finazzo, Burger King’s president for the Americas, said in a statement.

The company also announced that more than 90% of food ingredients at Burger King restaurants are free from colors, flavors, and preservatives from artificial sources. MSG and high-fructose corn syrup have also been removed from all food items, the company said.

Moving away from artificial ingredients isn’t new.

Rival McDonald’s announced in 2018 that most of its burgers were free of fake colors, flavors and preservatives. 

A growing number of national fast-food chains have also said they would rid their chicken or beef supplies of antibiotics, including Chick-fil-A, which met its goal in May, months ahead of schedule.

Millennials also tend to favor foods with fewer artificial ingredients and that are less processed, Beth Bloom, market research firm Mintel’s associate director of U.S. food and drink, told USA TODAY in August.

“It’s OK for something to have fat,” Bloom said. “It just needs to be kind of whole ingredients.”

Follow USA TODAY reporter Kelly Tyko on Twitter: @KellyTyko

This article originally appeared on USA TODAY: Burger King’s new ad campaign has moldy Whopper to highlight changes






Categories
Advertising Investing Net News

FTC approves record $5B fine for Facebook

At $5 billion, the fine the U.S. Federal Trade Commission is about to levy on Facebook is by far the largest it’s given to a technology company, easily eclipsing the second largest, $22 million for Google in 2012.

The long-expected punishment, which Facebook is well prepared for, is unlikely to make a dent in the social media giant’s deep pockets. But it will also likely saddle the company with additional restrictions and another lengthy stretch of strict scrutiny.

Multiple news reports on Friday said the FTC has voted to fine Facebook for privacy violations and mishandling user data. Most of them cited an unnamed person familiar with the matter.Facebook and the FTC declined to comment. The 3-2 vote broke along party lines, with Republicans in support and Democrats in opposition to the settlement, according to the reports.

The case now moves to the Justice Department’s civil division for review. It’s unclear how long the process would take, though it is likely to be approved. A Justice Department spokeswoman declined to comment on the Facebook matter.

For many companies, a $5 billion fine would be crippling. But Facebook is not most companies. It had nearly $56 billion in revenue last year. This year, analysts expect around $69 billion, according to Zacks. As a one-time expense, the company will also be able to exclude the amount from its adjusted earnings results —the profit figure that investors and financial analysts pay attention to.“

This closes a dark chapter and puts it in the rearview mirror with Cambridge Analytica,” said Wedbush analyst Daniel Ives. “Investors still had lingering worries that the fine might not be approved. Now, the Street can breathe a little easier.”

Facebook has earmarked $3 billion for a potential fine and said in April it was anticipating having to pay up to $5 billion.

But while Wall Street — and likely Facebook executives — may be breathing a little easier, the fine alone has not appeased Facebook critics, including privacy advocates and lawmakers.“

The reported $5 billion penalty is barely a tap on the wrist, not even a slap,” said Senator Richard Blumenthal, a Democrat from Connecticut.

“Such a financial punishment for a purposeful, blatant illegality is chump change for a company that makes tens of billions of dollars every year.”

He and others questioned whether the FTC will force Facebook to make any meaningful changes to how it handles user data. This might include limits on what information it collects on people and how it targets ads to them. It’s currently unclear what measures the settlement includes beyond the fine.

Privacy advocates have been calling on the FTC to come down on Facebook for a decade, but over that time the company’s money, power and Washington influence has only increased.“

Privacy regulation in the U.S. is broken. While large after-the-fact fines matter, what is much more important is strong, clear rules to protect consumers,” said Nuala O’Connor, president and CEO of the Center for Democracy and Technology. The CDT is pushing for federal online privacy legislation.Some have called on the FTC to hold Facebook CEO Mark Zuckerberg personally liable for the privacy violations in some way, but based on the party line vote breakdown, experts said this is not likely.

Marc Rotenberg, president of the nonprofit online privacy advocacy group Electronic Privacy Information Center, said he was “confused” as to why the Democratic commissioners didn’t support the settlement and said he suspects, without having seen the actual settlement, that this was due to the Zuckerberg liability question.“

But I thought that was misguided,” he said, adding that EPIC instead supports more wholesale limits on how Facebook handles user privacy.

Since the Cambridge Analytica debacle erupted more than a year ago and prompted the FTC investigation, Facebook has vowed to do a better job corralling its users’ data. That scandal revealed that a data mining firm affiliated with President Donald Trump’s 2016 campaign improperly accessed private information from as many as 87 million Facebook users through a quiz app. At issue was whether Facebook violated a 2011 settlement with the FTC over user privacy.

Other leaky controls have also since come to light. Facebook acknowledged giving big tech companies like Amazon and Yahoo extensive access to users’ personal data, in effect exempting them from its usual privacy rules. And it collected call and text logs from phones running Google’s Android system in 2015.Wall Street appeared unfazed at the prospect of the fine. Facebook’s shares closed at $204.87 on Friday and added 24 cents after hours. The stock is up more than 50 percent since the beginning of the year. In fact, Facebook’s market value has increased by $64 billion since its April earnings report when it announced how much it was expecting to be fined.

Rep. David Cicilline, a Democrat from Rhode Island, said in a statement that the fine gives Facebook “a Christmas present five months early. It…

FINISH UP: FTC approves record $5B fine for Facebook

 






 

Categories
Advertising MORI-NU TOFU Tofu Tofutti

AFC Waldorf Astoria (WA) Salad

AFC WALDORF ASTORIA SALAD

Although Waldorf Salad was popular in my day (and I’m 70 years old), it was more popular in my parents’ and grandparent’s time. 

~ “The name comes from the fact that the Waldorf salad was first created for a charity ball given in honor of the St. Mary’s Hospital for Children on March 14, 1896, at the Waldorf-Astoria hotel in New York City” (wikipedia).

The Animal-Free Chef presents a new slant on an old tradition. Hope you like it!

Makes about 4 cups glazed walnuts; 4 cups Waldorf dressing and for this recipe 8 cabbage and grape servings

Categories
Advertising

BE AN AD FOR JACK

• LOCAL UNION 141 •

Where’s your Madison Avenue smile?

People like to be around happy or serious, not sad or mad.

Pick your look, then perfect it.






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Categories
Advertising Investing MADISON AVENUE Non-Food Reviews

THIS POST WAS BANNED BY FACEBOOK; let this be a censorship lesson to investors

Banned Post:

Laws People Think Are Theirs’ To Break Are Major Ones

Categories
Advertising Investing MADISON AVENUE

WHITE-LYNCHING

Brutalizing people is not an effective recruiting strategy. Neither is making enemies to build friendships.

Standing at a 13% population disadvantage, making enemies by bringing white people to their knees and ruining their businesses for offenses committed by other people in the past is a destructive use of small town tactics to gain up town recognition – a recognition that is not sustainable, simply because it is based on the false premise that white people today are responsible for practices that all races and cultures engaged in many years ago.

Contrary to social media and cable opinion outlets the movers and shakers of the world don’t like bullies. They dislike even more those who seek to destroy the businesses in which they invest.

I have yet to see a plan emerge that had a positive global goal attached, which leads not just me but many others to the conclusion that the revenge tactics used by Black Lives Matter Terrorists serve a visceral purpose that cannot and will not translate into financial growth.

USA Census for 1860 was 31.4 million of which 3.9 million or 12.6% total population were slaves and children of slaves.

Slavery ended in 1863.

Population of USA in 2018 was 327.1 million.

By 1863 approximately  3.9 million slaves including their children were legally freed.

Approximately three hundred million people and 156 years later, some 246 million white people, none of whom participated in slavery, are now being held hostage and responsible for deeds that occurred prior to the Emancipation Proclamation Act of 1863 and the 13th Amendment to the US Constitution abolishing slavery. Prior to that time slavery was legal on a Federal level, although in some states it had already been outlawed to varying degrees.

There is no legal precedent for one race of persons to hold accountable another race of persons for cultural and/or socio-economic missteps that in time became abolished. Madison Avenue and Wall Street have nothing to gain and everything to lose by participating in and supporting the white-lynching tactics of ruining white people’s careers and businesses based on a nondescript terrorist agenda for the sole purpose of terrorizing the white race and destroying their culture, careers, businesses and families using revenge tactics to protest an institution that no longer exists.

In that regard they are much like ISIS terrorists who want to return to the past to recoup losses that cannot be recovered,  so they take life and limb and liberty from the white people of the present. That is enslavement and torture, which will lead to slaughter if left unchecked.






 

Categories
Advertising MADISON AVENUE

Motivating. Riveting. Celebrity Weight Loss Transformations – and a plan for social change!

CELEBRITY WEIGHT LOSS TRANSFORMATIONS

BEFORE AND AFTER PHOTOS of 8o celebrities.

Yes, it’s a click NEXT set up for advertisement purposes. Can you click 80 times? That’s how many celebrities they feature with body transformations.

It’s a good sampling, nice collection.

If you can’t click 80 times, then maybe it’s the fatigue caused by over-eating and the accumulation of too much body fat that’s causing it.

I usually don’t do the click NEXT stories either, primarily because it takes too long to load each new page, but with this set, this time, it went as fast as I wanted it to go.

Somebody in advertising got the message. People don’t particularly mind the click, it’s the wait after the click that frustrates them.

Categories
Advertising MADISON AVENUE

100 of the most powerful marketing words

100 of the most powerful marketing words.

Raise your hand if you’ve ever read an advertisement and have then felt compelled to buy what that advertisement was selling? You can put your hand down now. No need to freak out your coworkers.

Marketers and advertisers have been harnessing the power of words to sell you things like car insurance, sugary cereal, lambskin condoms and Air Jordans for centuries. This is an art and a science called copywriting, which basically means to sell products and services through powerful marketing words.

While traditionally, copywriting has been used in things like newspapers, magazine advertisements, billboards and direct sales letters… today copywriting has crept it’s way into every nook and cranny of the digital world.

It’s on websites. It’s in emails. It’s on landing pages. It’s in podcasts. It’s everywhere. Now, while in this article I can’t teach you how to become a killer copywriter, I can give you a few words to think about when writing your next product description, headline, slogan or what have you.

While you might be skeptical, the words we use matter… a lot. In an article I published last week, I brought up a number of online brands that spend a considerable amount of time and energy on writing their blog headlines. Why? Because in some cases they have seen a 500% improvement in share-ability. I have even noticed this myself when writing anything from articles to emails.

For example, to get you to click this post, I used the word “powerful”… which is actually somewhere on our list today. Anyways, below, you will find 100 of the most powerful marketing words –– each of which has been placed into various categories.

The words that have an “*” next to them are what the late David Ogilvy considered to be the most persuasive words in advertising. Never heard of this Ogilvy character? He is widely considered to be the greatest advertiser of all time.

So, while I believe all these marketing words are powerful, pay extra attention to Ogilvy’s. Let’s begin. Powerful marketing words that make a promise….

FINISH READING: 100 of the most powerful marketing words. — Honey Copy






 

Categories
Advertising MADISON AVENUE

The psychology of selling

When it comes to your customers, the cold hard truth is that as soon as you think you’ve got them figured out, they’ll surprise you and keep surprising you until you’ve dwindled your marketing budget down to nothing — leaving you standing with a heavy box of unsold products and an empty pocket.

With that said, while I would never trust a marketer or a salesman who claims they possess some magical marketing formula, I do believe there are small commonalities we can find in human behavior that can give us a deeper look into why they buy what they buy.

In this article, The psychology of selling, I hope to offer some insight into the mind of the customer, so that as you craft your marketing plans and strategies you can be cognizant of what goes on inside the minds of the folks you’re marketing to.

Please know that I am by no means claiming to be an expert on this topic, but am just sharing lessons I have learned from reading plenty of old school advertising books and of course running my small copywriting shop, Honey Copy. Without further ado, let’s have a quick chat about the psychology of selling.

People buy when something hurts or when they want to feel good.

At the most basic level, it’s important to understand that most people buy for one of two reason — they buy to move closer to pleasure or to move further away from pain.

We will use wine and a bad hangover as an example…

FINISH READING: The psychology of selling. – The Startup – Medium






 

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Advertising MADISON AVENUE NABISCO

How Do You Sell An Awful Cookie?

How do you sell an awful cookie? Show millions of images over many decades of people needing to dunk awful cookies into milk to make them edible. What a con.

I never saw what anybody else saw in Oreo cookies. I ate my cookies the old fashioned way from hand to mouth – not from hand to glass of milk to mouth. Who expects to need a napkin for cookies that drip?

It’s a brain wash scam that millions of Americans bought into. Not only Americans evidently buy Oreo Cookies – available in over one hundred countries, which means practically the entire world was brainscammed.

The cookie itself is so hard you could break a tooth and slice your gums up. Wait till you see what it does to the membranes under your tongue and at the back of your throat. These cookies crumble like cement – not easy but super hard and razor-style edgy.

The so-called cream centers aren’t creamy. They texture more like hard sand patties that stick like super glue to the inside surface of this more black than brown cement cookie. A taste is not discernible, beyond sugar, shortening and cement, so here comes the milk to wipe away all the cookie mistakes, because Nabisco was just too lazy to try another run in the research and development department.

Nobody wants a cookie to hurt them. But the folks over at Nabisco disagree. Oreo people love the hurt. They love the hurt of the chew and then to be able to cure it with the salve of the milk that softens it sufficiently to facilitate the swallowing of the cookie mash. They love even more to see others get hurt the same way, and then cure themselves using the same method – soften it up with milk to keep you forever attached to Mom’s breast via an inedible cookie.

Milk takes the hurt away is the real meaning of the motto: MILK’S FAVORITE COOKIE.

Well, I’ll tell you something, if you drink plant milk, the healing part is even better. It makes you not want that hurtin’ cookie any more.

I think I want a COOKIE’S FAVORITE COOKIE. One that doesn’t require curing upon consumption.






 

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Advertising MADISON AVENUE

THE BULL AND THE GIRL

WALL STREET BULL AND FEARLESS GIRL

The girl did not stare the bull down and the bull did not stare the girl down.

They both recognized each other as equally worthy.

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Advertising MADISON AVENUE

Power To Persuade

According to the tenets of Guy Fieri – Food Network Master Of Cooking/Restaurant Travel/Game Shows – the words ‘delicious’ and ‘yummy’ or similar generic descriptive devices aren’t sufficient to sell a product, whatever that product may be.

Frankly, I think a show called Delicious might fly.

DELICIOUS IS ON TONIGHT.

Gotta get home. Can’t wait. Order delivery, buy beer wine.

I agree to some extent that any word or words, when used too often lose their power to persuade. Shut The Back Door, Out Of (outta) Bounds, This Is My 3rd Favorite Of All Time said too often accompanied by the person saying the phrases looking/acting jaded – like oh Jesus, yeah okay, let’s shut the back door again, oh man…rolling eyes ready to sleep standing up, bored stiff.

How ’bout: walked RIGHT in the FRONT DOOR. Walked right INTO it. This is DELICIOUS territory. YOU STAKED IT MAN. You staked it. IN the FRONT door.

‘Shut the back door’ implies you’re hiding something sinister. Walk in the front door absent shame. That’s my-take-away.






 

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Advertising CANNABIS Investing Net News

Jane West’s New Marijuana Product Line Might Be A Game Changer For Women

If we had to pinpoint one characteristic that stands out in Jane West,it would be her attention to detail. After all, being an events organizer, details are central to standing out among the crowd.

Jane transitioned from a successful career in traditional events organization to the marijuana industry four years ago and has since rarely looked back with regret, even though she was fired from a $90,000-a-year job and been charged with six crimes just for participating in the cannabis space.

Over this period, Jane launched a company of consumption-friendly cannabis events organization; founded Women Grow, one of the largest and most influential organizations in the marijuana industry; collaborated in the design of a glass, weed products line with GRAV, generating millions in revenue; and created her own line of branded products, which now sell under the Jane West brand.

“Everything I’ve accomplished, I’ve accomplished over a short four years time span. I think that really speaks to the opportunity that the cannabis industry offers,” West told Benzinga during a recent conversation.

If we had to pinpoint one characteristic that stands out in Jane West, it would be her attention to detail. After all, being an events organizer, details are central to standing out among the crowd.

Jane transitioned from a successful career in traditional events organization to the marijuana industry four years ago and has since rarely looked back with regret, even though she was fired from a $90,000-a-year job and been charged with six crimes just for participating in the cannabis space.

Over this period, Jane launched a company of consumption-friendly cannabis events organization; founded Women Grow, one of the largest and most influential organizations in the marijuana industry; collaborated in the design of a glass, weed products line with GRAV, generating millions in revenue; and created her own line of branded products, which now sell under the Jane West brand.

“Everything I’ve accomplished, I’ve accomplished over a short four years time span. I think that really speaks to the opportunity that the cannabis industry offers,” West told Benzinga during a recent conversation…

Finish reading: Jane West’s New Marijuana Product Line Might Be A Game Changer For Women






 

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Advertising CELTIC SALT Coca-Cola Sharon's Prototypes TEST PRODUCT RECIPES Update

AFC Diet Coke Zero Calorie Salad Dressing ©

DIET COKE DRESSING 2

AFC DIET COKE ZERO CALORIE SALAD DRESSING ©

Everything you want in a dressing!

This Is the Place! 

Zero Calories!

Makes almost 3 cups

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Advertising TEST PRODUCT REVIEWS

Best Vegan Chicken At Earth Bistro

Fried chicken doesn’t get much better than this – vegan or not. Upon first bite I was sure that the chef got my order mixed up, since all items on the menu at EARTH BISTRO CAFE in Cleveland, Ohio can be made vegan or served with the animal counterpart. I was sure I got the real chicken. Not so said one of the owners. Everybody says that who orders it. It could hurt my business. They say it tastes just like real chicken. ‘Texture too’, I added. And sometimes they’re not convinced it’s vegan. The secret? It’s the seasoning. Evidently Cuban Chefs know how to season – very well.

No hot stuff here, just good stuff.

This vegan chicken using this recipe should be served in every restaurant in the world. Like hot dogs or burgers. This is it!

This is the place!






 

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Advertising MADISON AVENUE Monster Energy Drinks TEST PRODUCTS

“A Mighty Thirst”

MONSTER ENERGY DRINK 1

I probably should not quench my “Mighty Thirst” with a sixteen ounce can of “Monster Juice”.

But what the heck.

I do it anyway.

No regrets.






 

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Advertising Investing

Stop Investing In Facebook

You can use the word “cunt” on Facebook to disparage a woman – or a man accused of acting like a woman.

You can’t use the word “nigger” on Facebook to disparage a race of humans.

Yet, you can set a dog on fire, and Facebook – via Mark Zuckerberg – not only allows it to be published, but forces you to view it by granting advertisers the auto-play mode of reception as you scroll your news feed.

Mark Zuckerberg was recruited by the CIA (Central Intelligence Agency) while in college. His system of humiliation of humans and later other animals created a revolution while simultaneously developing a culture of hatred and distrust around the globe among all Peoples.

Stop investing in the CIA. They are a notorious USA and other-single-ethnic-backed terrorist organization whose purpose is to dominate the world through terror – providing fathership to flailing countries that need and/or want a family to dominate them.

Ukraine is currently on the Menu.

https://wordwarriordavies-tight.com/2017/12/06/facebook-mass-incarceration-of-the-collective-mind/






 

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Advertising

Assault Advertisements – a partial remedy

One day I checked how my Word Press sites were looking on my Kindle tablet.

Was I ever surprised to see the ads popping up for foot fungus and a bunch of other creepy stuff next to my food posts. Food, non-food, it didn’t matter. Grotesque stuff. Who would even make an ad like that if they truly wanted to sell a product? I can’t imagine, except by those who didn’t really want to sell a product at all but wanted to hurt some other person’s intellectual material or the person or their company.

When I had one of my own images at the end of the post, which I often do, that flippin’ fungus foot was practically on the plate of my beautifully prepared meal.

When checking around the internet, I found I wasn’t the only one whose material was being assaulted by that rotted foot. That fungus was everywhere, and the impression of the sites where I saw it was always the same – disgust. So it worked to turn a person against where it was placed – next to your post. Very, very close to your own lovely image. These ads don’t fall out of the air.

So what I did was make a signature banner that I placed beneath the last photo or text in all my posts.

The two seen above are examples. I placed them on all posts on all sites. It took a long time. Then I realized that my name was being associated with those Assault Advertisements. Now I had to remove them all. I still haven’t completed that task with thousands of posts and pages, but I did devise a simpler way to keep the flippin’ fungus foot off my plate.

I now insert 5 horizontal lines beneath every post and page. That way if somebody hacks into my site dislodges all the images leaving a ? box in their place, I don’t have to go back and reinsert thousands of this particular signature image, and it keeps that flippin’ foot off my meticulously prepared meal.

See if that gives you a wee bit more peace of mind.

Remember, without the bloggers, the ad agencies would not be placing any ads at all. We’re their money, not the other way around. How many bloggers make money off of ads on Word Press? Not many. So considerations need to be given to ‘we the blogger’ whose material gets assaulted by unscrupulous people and other entities warring against our brand.

We need a say in what can and cannot be placed next to our posts.

We need a say in what we find offensive.

If somebody wants the privilege of advertising on my sites and beneath my posts and in my sidebar for free, interrupting the flow of my presentation, startling the reader with pop-ups that don’t belong to me, or videos that automatically start playing, to make the reader look away from my site, then they need to abide by some rules. They need to show a little respect.

Word Press or the person who owns it does not own me nor my material. Sometimes I get the feel that that’s how WP regards it’s bloggers who don’t pay high prices for their sites. We get the crumbs.

I’m not looking for an advertisement-free site. I believe in advertising. But these Assault Ads go too far.

I am nobody’s slave and nobody owns me nor my work. Although Word Press gives me free usage of some of their themes with which to build my sites, they’re a billion dollar company with very few employees and very little overhead. That’s a lot of money. And all they do is sell advertisement space. That’s their business. The Word Press bloggers are cash cows for Word Press.

‘We the blogger’ deserve a better product and ‘we the blogger’ deserve a say in who hitches their wagon to it.






 

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Advertising Investing Net News

Google CEO Sundar Pichai: ‘thousands of calls’ on YouTube boycott

Google was forced to make an all-out public relations push after big advertisers complained their ads ran next to objectionable YouTube videos.

Google made ‘thousands of calls’ to prevent advertisers from boycotting YouTube

  • Google execs were forced to make “thousands and thousands” of calls to calm nervous YouTube advertisers
  • Effort came after some big brand advertisers threatened a boycott
  • Uproar began after big-name brand ads found next to objectionable YouTube videos
Michael Newberg | CNBC
Susan Wojcicki, CEO of YouTube.

An uproar that began with hate speech on YouTube was quelled only after a major charm offensive by Google.

The Internet giant was forced to make an all-out public relations push in recent weeks to reassure big advertisers after some well-known brands had their ads placed next to objectionable content on its video service, Google CEO Sundar Pichai said late Thursday.

In an effort led by chief business officer Phillip Schindler, the company reached out to calm “thousands and thousands” of YouTube clients nervous that their brands might be next to suffer the same embarrassment, Pichai said on a conference call with Wall Street analysts after the company’s Q2 earnings report on Thursday.

The effort came after a slew of well-known brands, including McDonald’s, Audi and AT&T, said they would temporarily suspend advertising on YouTube after the Times of London discovered ads placed next to racist, sexist and xenophobic content.

The uproar caused at least one financial analyst to downgrade the company’s shares…

Finish reading: Google CEO Sundar Pichai: ‘thousands of calls’ on YouTube boycott


AFP Comment: Hey, what’s good for one is good for the other. Maybe we should ask those You Tube people if they want the ads of McDonald’s, Audi, AT&T and others placed next to their videos. I’ve seen some pretty horrible stuff placed next to my posts and I have no control over it. That’s not fair. Word Press always says they can’t control it, so how is it that You Tube can?

The point isn’t to get an upgrade and pay for not having the ads placed next to your stuff. The random practice of placing ads plus the purposeful practice of placing ads next to people you want to bump out or compete with are the problems with ad placement.

Think about this, who in their right mind would want to put foot fungus and pus-dripping enlarged eyeballs or Oprah Winfrey (the multibillionaire who can’t stop crying in public) beside and beneath the same posts with food pictures? It’s grotesque and used to not only sell a product (even though no one likely knows what the product is), but to encourage people to look away from the writer’s post at something putrid. It’s an assault of the writer’s brand. It doesn’t even have to be about the ad agency or the company it represents selling foot fungus products.

No one is going to want to make a recipe that has foot fungus images attached to it. It’s a disgusting trick that ad people use. They blow off your post and make the image so disgusting that people can’t help but click on the ad just to see what’s on the other side.

Equally disgusting is the financial analyst who downgraded You Tube’s shares because the big companies didn’t like where their ads were being placed. Yeah right. They didn’t like it, but they engage in the very same tactics. And who tattled? Oh! A Brit! No surprise there. It probably was British Secret Intelligence Service (what are they called MI6?) having a bland afternoon and decided to stir the stink.

So what is a person to do? What does the person who is not a big company nor even a little company do with all those thorns in their sides, put there by unscrupulous companies and ad agencies?

Follow this thread and you’ll be seeing soon enough. I don’t know much about Audi, but I have a lot to say about McDonald’s and AT&T.






 

Categories
Advertising

BE WARY OF DECEIVING SMELLS

Be wary of the marketeer promising you that which THEY know they can’t deliver.

Be wary of the marketeer promising you that which YOU know they can’t deliver.

If the first red light doesn’t get your attention, then the second red light should.

If you see both red lights and continue to proceed, then you’re a wishin’ and a hopin’ and a gamblin’.

That’s how one in a million dreamers win – big.

You see, most marketeers don’t believe in the products they sell. They think the creators and manufacturers are cons like them. You smell it on ’em. So you take a conflicting route. You go against the grain. You believe in a product even they don’t believe in.

One in a million is an example, a figure of speech, not a reality.

Still, it happens.






 

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Advertising Investing MADISON AVENUE

I WANT AN ANIMAL-FREE MALL

MALL SKETCH

I WANT AN ANIMAL-FREE MALL

That’s right. A mall. Animal-free. A big one. With lots of glitter and big lights. With every kind of shop. Grocery, bakery, deli, shoe store, pet supply shop, clothes, hair salon using only cruelty-free products, and on and on, restaurants too. Good ones. I have a vision. And it’s a nice one. No fur, no leather, no skins, and those who enter must wear all animal-free attire. This place has rules. No cruelty here. Yes, that’s right. That’s what I want. A happy place too. No vegetarian snobbery. There’s no place for arrogance in the animal-free world of Sharon Lee. No suffering looks on the faces of people who feel they’re being deprived.

Now that I mention it, I see that on a lot of vegetarian faces. Faces that still have Big Mac lines on them, so it’s not the deprivation causing the look. But it’s there. Maybe it’s the prejudice and discrimination directed at such folks that makes them so unhappy, especially when they’re doing something so right.

It’s okay to have fun while you do what’s right. It’s okay to laugh. God, my God, wants happiness. Every burst of laughter coming from one of It’s animal’s mouths delight’s It to no end. That’s one more frown It doesn’t have to turn upside down. So, laugh. Have fun. Enjoy your life. Just don’t kill the animals. That’s all. Not a lot to ask. And don’t participate by eating the catches of other people. If you do, try harder next time, till you get it right. I’m tired and sick and fed up and depressed (that doesn’t mean I’m not happy) over walking down the aisles of death in every supermarket in the world.

I’m offended and pained at being forced to view and smell the tortured, dismembered bodies of my animal friends. When is it all going to end? Entrepreneurs is what we need. Animal-free entrepreneurs. People with dreams. Big ones. Investors with money that flows in a cruelty-free world. Not just the small, never grow any bigger, shops sprouting up here and there. Though that’s a start and we have to start somewhere, so we’ll support them too. But bigger stores, and big chains of every conceivable market transformed into animal-free.

Fast food. Animal-Free Chefs. Veggie Burgers. Veggie Deli’s. Veggie Pizza Parlors. No animals nor animal products. Veggie cheese. Plant meats that taste like baloney, ham and turkey, but without the suffering. We don’t need featherless chickens; we need to free the chicken. International animal-free cuisines. I’m tired of having my animal-free products supplied by purveyors of torture. Why should I have to eat my vegetarian meal in a slaughterhouse? Why should I have to buy my clothes at a slaughterhouse? Aren’t you sick of it too? Being given your little vegetarian or vegan corner of somebody else’s house of cruelty? Just to satisfy a small segment of the market? Small segment?

Well, it wouldn’t be so small if more animal-free entrepreneurs with big ideas and big investors gave people what they really wanted: a cruelty-free world, which means a cruelty-free shopping mall. We could do it if we’d stop thinking so small. Big. Think big. Demand big. Stop trying to get your animal-free products in slaughterhouses. How absurd. Build your own stores. Start small if you want, but grow, by golly, grow. Give the people what they want before they ask for it. You know what people want. You’ve been silent too long. Too complacent. Okay, ‘I guess I’ll take whatever vegetarian crumbs they throw my way’ type of silence.

Plan the future. Make the future. See the future through God’s eyes. See big. See beautiful. I want an animal-free shopping mall. And then another, and another till we put the slaughterhouse malls out of business. Till we close the doors on the business of cruelty. I want an animal-free mall. And, I know you want it too. One for all people–and all other animals too. No zoo here, but a place where our animals can come shopping with us. Day care, mall care, for our furry family members while we shop. A mall with style, flair, with sparkle and bright lights. I can see it. I know you can too. Cause I’m looking through God’s eyes now and so are you.


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Advertising Investing MADISON AVENUE

AD AGENCIES TELL LIES

The nature of advertisement is to present your product in the best possible light, slanting the truth of the lies in favor of greater benefit to the buyer than exists, while minimizing to a greater extent than is accurate the cons.

Ad agencies don’t tell truths; they open the door to your awareness by using deceit.

Once in they attach their product, no matter what it is, to the ‘you can’t live without me’ message and even if you could, why would you want to when you don’t have to? They dangle, ‘I’m leaving it all up to you’, while they occupy your space till you accept their product, via their message. And you have no regrets even when you buy the product, use it and don’t like it, throw it away even and don’t garbage-talk your experience, because you asked for it, you wanted it, you are the one who couldn’t live without it, you decided knowing, willingly and with complete control of your faculties and decisions to bring that product into your life

No you didn’t. You didn’t have time to turn off the T.V. or flip the page or click off the link or click on another link.

They were in before your brain notified your consciousness that there appears to be a friendly intruder who needs your help.

They thought of everything. Every contingency.