Beyond Meat Loses in North, Wins in South

Beyond Meat Loses in North, Wins in South

By Pan Demetrakakes, Senior Editor

Jan 31, 2020

Beyond Meat got hit with bad news in the Great White North, but took a big step forward in the South.

The meat-analogue company had been providing plant-based breakfast sausage patties and hamburgers to Tim Horton’s, the Canadian fast food chain. Horton’s started a test market in May, and by summer, Beyond Meat hamburgers were sold at Horton’s nationwide, and sausage patties at 4,000 locations.

But enthusiasm waned, and Horton’s started scaling back its Beyond Meat offerings, eventually confining them to restaurants in Ontario and British Columbia. The company announced earlier this month that those locations will also stop selling Beyond products.

“Ultimately, our guests choose to stay with the meat option in their breakfast sandwiches,” a spokesperson for Horton’s parent company told Canadian Manufacturing.

On the other hand, Beyond Meat scored a coup with KFC in Tennessee and North Carolina. It will start supplying plant-based fried chicken analogues to dozens of restaurants in the Nashville and Charlotte areas. The nugget-like product is about 80 calories apiece.

KFC did a one-day test of the nuggets in August at a store in suburban Atlanta, which sold out in less than five hours. Stores in Nashville and Charlotte will start selling the product in February.

Source: Beyond Meat Loses in North, Wins in South



US Gets Its First-Ever Vegan Fried Chicken Shop | VegNews


Latina-owned vegan company Eat Love will be the first in the United States to serve KFC-style buckets of vegan chicken.


On November 22, vegan food company Eat Love will open a brick-and-mortar location in the Fountain Valley area of Orange County, CA—becoming the first vegan fried chicken shop in the United States. Founded by second-generation immigrant Lynn Torres, the business previously operated as a catering company, food truck, and pop-up shop, and began shipping its vegan chicken nationwide in August. “I was born and raised in Orange County, one mile away from the brick-and mortar-location,” Torres told VegNews. “

‘My parents are immigrants and since I grew up in Orange County, I wanted our first location to be in the place where I grew up.” The menu at Eat Love’s new storefront will revolve around seitan-based fried chicken served in the form of sandwiches and bucket meals, reminiscent of those available at Kentucky Fried Chicken (KFC). “We are better than KFC and Chick-fil-A because we want to share amazing and delicious food without harming animals and without harming our health,” Torres said.

“We actually really care about animals, the environment, social issues, your health, and the world.” In addition to chicken, the shop will serve Eat Love’s famed desserts such as chocolate-dipped ice cream sandwiches, fresh-baked cookies, and fudge brownies.

In 2015, Torres and her husband Enrique—who weighed a combined total of 610 pounds—transitioned to a plant-based diet after Enrique was diagnosed with type 2 diabetes. Enrique was able to reverse his diagnosis, while Lynn lost 153 pounds, inspiring her to create a vegan company that provides comfort food without hurting animals.

“I understand that food is the way we connect with one another. It’s the way we identify ourselves, our culture, and our history,” Torres said. “When we tell someone that the food they have been eating is wrong, because it’s harmful to animals, the environment, and health, we are not attacking their plate—we are attacking their roots, their sense of belonging, their grandmother who created a meal with so much love that they shared.”

Torres hopes that Eat Love’s food becomes a bridge between generations and cultures by bringing a vegan option, literally and figuratively, to the table.

“I believe that the way we can create change is by spreading love, and to me food is love,” Torres said. “I hope that people take our food and share it with their loved ones and that this action brings up a conversation about veganism.”

Source: US Gets Its First-Ever Vegan Fried Chicken Shop | VegNews


Beyond Fried Chicken – A Kentucky Fried Miracle


AUGUST 26, 2019

Kentucky Fried Chicken®, the world’s most popular chicken restaurant, has done what no other quick-service restaurant (QSR) has done before. On Tuesday, August 27th, Beyond Fried Chicken™ made its debut in a limited test, crowning KFC as the first U.S. national QSR to introduce plant-based chicken and SOLD OUT in less than 5 hours – a true Kentucky Fried Miracle.  

KFC turned to Beyond Meat to create a finger lickin’ good plant-based fried chicken that would appeal to lovers of both Beyond Meat and KFC. Beyond Fried Chicken is a game changer – the perfect choice for those searching for plant-based meat options on-the-go.

Atlantans had the first taste of Beyond Fried Chicken as part of an exclusive, one restaurant test on August 27 at the Cobb Parkway KFC restaurant near SunTrust Park in Atlanta (2637 Cobb Pkwy South East, Smyrna, Ga.).

Lucky customers could choose between nuggets, perfect for dipping, or boneless wings, tossed in their choice of three delicious mouthwatering sauces: Nashville Hot, Buffalo or Honey BBQ. 

“KFC Beyond Fried Chicken is so delicious, our customers will find it difficult to tell that it’s plant-based,” said Kevin Hochman, president and chief concept officer, KFC U.S. “I think we’ve all heard ‘it tastes like chicken’ – well our customers are going to be amazed and say, ‘it tastes like Kentucky Fried Chicken!’

Customer feedback from the Atlanta test will be considered as KFC evaluates a broader test or potential national rollout. We wanted to give a big THANK YOU to everyone who visited the store and shared the news about the test. It was amazing to see how much enthusiasm there is for The Future of Protein!  In less than 5 hours, not only did they sell out, but guests purchased the amount of Beyond Fried Chicken KFC would normally sell on average of popcorn chicken in a week. Wow.

We will be sure to update all Beyond Meat and KFC fans as we learn more.

Source: Beyond Fried Chicken – A Kentucky Fried Miracle – Beyond Meat – The Future of Protein™